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Looking
out for your best interests:
By asking a Realtor to act on your behalf during the sale of your
home, you create an Agency
Relationship and become the Realtor's client. REALTORS always
owe their clients full fiduciary duties, such as loyalty, obedience,
confidentiality, accountability, duty of care, and full disclosure
of all pertinent facts.
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Getting the best price:
Professional marketing means top dollar and a faster sale. REALTORS
spend a lot of time and energy making sure they know their local
market inside and out. They know the current market value of
properties in your area and are your best resource for determining
and getting the best and highest price possible. All REALTORS have
access to all of their agency's resources and marketing skills,
ensuring that all potential buyers are quickly made aware of your
home.
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Showcase
your home in the best possible light:
"First
impressions count!"
As unfair as it might be to your home, after only fifteen seconds
most buyers have already developed a perception of your property
that will color their feelings during the rest of the showing and
perhaps dramatically affect how they perceive the value of the
property. REALTORS can offer a great deal of information and advice
on how to significantly increase your chances of obtaining the
highest and best price for your home.
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Dealing
only with qualified buyers:
REALTORS have access to pre-screened and pre-qualified buyers who
are really serious about buying in your neighborhood. They work
full-time making these connections and are literally the best source
of potential purchasers.
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Negotiation
expertise:
REALTORS do many things, but one of their most important functions
is to negotiate on behalf of their clients. When you sell your
house, you want the best price in a reasonable amount of time. Your
Realtor's job is to facilitate this by drawing up legally binding
contracts, assisting in negotiating any offers, offering advice and
perspective, and if needed, acting as a mediator during any
potential disputes between you and the purchaser.
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Professional
experience:
A Realtor brings to the table all of his or her knowledge, training
and negotiation skills, and will explain exactly what you can expect
from the buying/selling process. He or she will be able to explain
your rights and obligations, help organize and strategize, and even
discuss financing options. All REALTORS are
members of the National Association of Realtors (NAR). This
organization requires all of its members to adhere to a strict Code
of Ethics and Standard of Business Practice. The Code and
Standards are very important because they assure that all REALTORS
offer the highest level of service, honesty and integrity possible.
All REALTORS are subject to constant professional monitoring that
keeps them directly accountable to the individual consumers they
serve. NAR also ensures that all of its members are knowledgeable
and highly trained in order to better serve the public and offers
ongoing education courses so that REALTORS continue to meet the
highest professional standards in an ever-changing industry.
- Access to Multiple
Listing Services:
REALTORS have exclusive access to the Multiple Listing Service
(MLS). The MLS system is one of the most effective marketing tools
available, giving all REALTORS nation-wide access to your property.
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